Cultural Identity
Ljubljana Music and Ballet conservatory
01.-
MUSIC CAN CHANGE THE WORLD
Dedicated to young and promising virtuosos
Most things in music go full circle eventually ... since 2016 we have been taking care of the identity of the Ljubljana Conservatory of Music and Ballet. For the Škerjanec annual Awards, awards for achievements to students and music educators, we design a poster, brochure and digital materials. In memory of the Slovenian composer, conductor and educator Lucijan Marija Škerjanec, the awards have been established in 1995.
The basic idea comes from the institute logo, which is a circle in which the image of Lucijan Škerjanec is placed. Each edition is marked by a new color or color gradient, thus reflecting the sparkle of the young awardees or their mentors in a unique way. After almost a decade, the graphic image has become recognizable and well-received in music and artistic circles.
02.-
ROLE OF VISUAL IDENTITY
Result
The Škerjanec Awards celebrate classical music excellence. The annual theme's image, built on the concept of repetition, is both a building block and a link between individual editions. This visual identity mutates over time while maintaining established elements, symbolizing growth and continuity within the classical music community. As a designer, my challenge was to create an image that both honors tradition and embraces innovation, reflecting the spirit of the Škerjanec Awards and the talented artists they support.
In addition to the Škerjanec Awards, we also design posters, info brochures and flyers for the conservatory's wide range of departments. It is important to maintain the image of a cultural institution at all times, even if it is the smallest leaflet or application on a notice board. In this way, we strengthen awareness of the importance of a unified and coordinated image, both internally and externally.
